APEC is an industry leader in fitness education. They offer several accredited educational diplomas to Personal Trainers, Strength and Conditioning Coaches, Health Coaches and Nutritionists. Dedicated to delivering quality fitness education to fitness trainers, they are a trusted name by elite coaches around the globe.
June 16 , 2021
Equipped For The Future
The team at APEC had huge plans for their online learning platform. They wanted to accommodate their immersive course structure and wanted the best technology to complement it. They wanted to update their website in the process, and we had a lot in mind for them.
An Overhaul, But With More Bells This Time
They focused on blending offline and online learning, and we wanted to build a platform that would help them best in this endeavour. We started with a redesign using Figma and put in a content framework, complete with video integrations and FAQ sections. We helped them facilitate the partnership with Humm and integrated it onto the website, along with a full-fledged Learning Management System from LearnDash that provided them with the easy to manage, scalable solution to host their immersive online classes. Our digital marketing team began researching the market, employing SEO tactics and content strategies to improve its visibility and bridge the gap between its competitors on the Google SERP. APEC continues to be our happy client and constantly sets benchmarks in the fitness industry.