SK biotek Ireland Analytical Services: Trusted Analytical Services Partner
SK biotek Ireland Analytical Services, the pharmaceutical analysis branch of SK pharmteco has provided proficient analytical studies and robust analytical data that play a key role in every stage of drug development and cGMP (Current Good Manufacturing Practises). SK biotek Ireland Analytical Services is the company’s most recent addition to the SK group, which has over 280 affiliates worldwide.
Revitalising Digital Presence
When SK biotek Analytical first approached us, we recognised their potential as an established player in the biotech industry. However, we also noted that they were missing out on the advantages of a strong online presence. We saw this as an opportunity to help them reach a wider audience and attract more customers through digital channels. Our mission was to create a website that would not only effectively communicate their brand and message but also increase engagement and establish their position as a leader in the industry.
Our Pivotal Role
Our collaboration involved a thorough process of creating high-quality content for their website. We went back and forth over the content, making sure to ask the right questions to capture the essence of their business. With their input, we were able to create engaging copy over their highly technical content, ensuring that their message was clearly communicated to their audience.
Additionally, we spent countless hours meticulously selecting images that accurately reflected their brand and what they stood for. As we started from scratch with this project, we created an effective information architecture (IA) that provided valuable insights and guided us through the development process. The result was a website that met their expectations and helped establish a strong online presence in the biotech industry.