Case Study | Pestle & Mortar

Enhancing
Online
Presence
for a
Leading
Skincare
Brand
to Uplift
their
Customer
Experience
+

At Aweb Digital, we thrive on collaborating with visionary companies. Pestle & Mortar, known for its commitment to simple, effective skincare, perfectly embodies our values. This collaboration aimed to elevate Pestle & Mortar’s online presence and optimise its website for growth and user engagement. 

Our Mission

Revamp Pestle & Mortar’s website, enhancing its usability, performance, and security. Our goal was to create a seamless online experience that reflects the brand’s commitment to quality and simplicity. 

Challenges

Pestle & Mortar needed a website overhaul to support their growth and improve user trust. 

Key Challenges

The Aweb Approach

Solutions Implemented
01
Theme Change

Updated the website theme to modern standards for better performance and aesthetics. 

02
Page Builder Change

Switched to a more flexible and user-friendly page builder.

01
Improved Maneuverability

Enhanced the website’s navigation to ensure a smooth user experience.

02
Enhanced Security

Achieved a security performance score of 97 on Google PageSpeed Insights to build user trust.

03
WordPress and WooCommerce Integration

Implemented WordPress and WooCommerce to optimise e-commerce functionality.

Results

01
Enhanced Online Presence

The new website design significantly improved Pestle & Mortar’s online visibility and user experience, increasing traffic and customer satisfaction.  

02
Improved User Trust

Enhanced security measures and improved website performance built greater user trust, contributing to higher engagement and conversion rates. 

03
Optimised E-Commerce

The integration of WordPress and WooCommerce streamlined the online shopping experience, improving sales and customer satisfaction. 

04
Better Performance

The server upgrade to Cloudways resulted in faster load times and better website performance. 

Achieved Outcomes

01
Transformed Digital Presence

Our web design solutions transformed Pestle & Mortar’s online presence, aligning it with modern e-commerce standards and user expectations. 

02
Increased Customer Engagement

Enhanced website functionality and security led to higher customer engagement and satisfaction. 

03
Sustainable Growth

The improved website maneuverability, security, and e-commerce functionality positioned Pestle & Mortar for sustainable growth and long-term success.  

Conclusion:

By redefining Pestle & Mortar’s digital landscape, we delivered solutions that met their immediate needs and provided a solid foundation for future growth. Our strategic approach to web design ensured that Pestle & Mortar remained at the forefront of the skincare industry and continued to deliver exceptional customer experiences.  

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